LANDLUST / THERMENLAND STEIERMARK

OFFICER PRESENTING THE DESTINATION

Mrs Bauer Helga

COUNTRY

Austria

TYPE OF DESTINATION

Countryside

NAME OF THE ORGANIZATION

Landlust / Thermenland Steiermark

DESTINATION


RESIDENT POPULUTION

60,000 – 249,000


NIGHTS SPENT BY TOURISTS (per year)

0 – 49,990

DISTANCE FROM THE MAIN URBAN CITY (KM)

60 – 99

DISTANCE FROM THE MAIN AIRPORT (KM)

60 – 99

MARKET


  • Families with older children 0%
  • Families with young children 20%
  • Mature couples 30%
  • Groups of friends 20%
  • Solo travellers 0%
  • Young couples 30%
  • Elderly people 0%

MOST IMPORTANT TYPE OF TOURISM ACTIVITIES

Total relax
Gastronomy
Honeymoon ideas
Cycling
Cultural tours

MOST IMPORTANT INTERNATIONAL MARKETS

Austria
Germany
Eastern Europe

ORGANIZATION


TYPE OF ORGANIZATION

Tourism Board/Convention bureau


Up to 50,000

BUDGET FOR TOURISM DEVELOPMENT (Euro per year)

MOST IMPORTANT MISSION OF THE ORGANIZATION

Information services for tourists/visitors
Promotion activities/publications
Develop sustainable tourism products/services
Quality management
Strategic planning

REPRESENTATIVE


Mrs Bauer Helga

Mrs Bauer Helga

CHIEF EXECUTIVE OFFICER/MAYOR

I am engaged in the development of LANDLUST (former Interreg IIIA poject) since 2002 – a group of more than 100 year old houses/cottages in the countryside that are renovated and rented to guests. Landlust is organized as working group. We develop sustainable tourism products, the hosts receive support in quality management, PR, marketing and other areas. Thermenland Steiermark (the regional tourism organization) is supporting the group with backoffice, organization etc. I myself am working in tourism since 20 years in different organizations and functions.