NORTHERN VELEBIT NATIONAL PARK

OFFICER PRESENTING THE DESTINATION

Mr Katalinic Vedran

COUNTRY

Croatia

TYPE OF DESTINATION

Countryside

NAME OF THE ORGANIZATION

Northern Velebit National Park Public Institution

DESTINATION


RESIDENT POPULUTION

10,000 – 19,999


NIGHTS SPENT BY TOURISTS (per year)

100,000 -599,999

DISTANCE FROM THE MAIN URBAN CITY (KM)

100 – 249

DISTANCE FROM THE MAIN AIRPORT (KM)

100 – 249

MARKET


  • Families with older children 20%
  • Families with young children 5%
  • Mature couples 20%
  • Groups of friends 10%
  • Solo travellers 20%
  • Young couples 10%
  • Elderly people 15%

MOST IMPORTANT TYPE OF TOURISM ACTIVITIES

Walking
Wilderness
Photography
Adventure
Cylcing

MOST IMPORTANT INTERNATIONAL MARKETS

Germany
Eastern Europe
Netherlands

ORGANIZATION


Up to 50,000

Department of national government


100,001 – 250,000

BUDGET FOR TOURISM DEVELOPMENT (Euro per year)

MOST IMPORTANT MISSION OF THE ORGANIZATION

Develop sustainable tourism products/services
Tourism infrastructure development
Information services for tourists/visitors
Promotion activities/publications
Strategic planning

REPRESENTATIVE


Ms Javor Mirjana

CHIEF EXECUTIVE OFFICER/MAYOR

I am director of Public Institution and I take strategic decisions about investment projects, nature conservation, tourism development and monitoring areas. Also I am responsible for the financial business of the institution.

Mrs GLAVICIC SERTIC IRENA

MARKETING MANAGER

I have been working as a expert adviser for promotion with the Public Institution Northern Velebit national park for 9 years and my job description is: participation in system planning of visitor management, design of marketing policies and activities; work with touristic sector – agencies, national touristic board…;contacts with the media; provide information to Park´s visitors; responsible for the content of the local website and Facebook page, participation in organization media events, meetings, seminars, press conferences and other promotional activities…

Mr Katalinic Vedran

MEETING RAPPRESENTATIVE

Expert associate for promotion. Responsible of the territorial promotion of the Northern Velebit National Park Public Institution in period 2010-2011 and since 2013. I am involved in the development of international plans of communication and promotion, organization of cultural events and creation of new products of territorial promotion.