REPRESENTATIVE

Helga Bouer

COUNTRY

Austria

TYPE OF DESTINATION

Countryside

NAME OF THE ORGANIZATION

Landlust / Thermenland Steiermark

DESTINATION


RESIDENT POPULUTION

60,000 – 249,000


NIGHTS SPENT BY TOURISTS (per year)

0 – 49,999

DISTANCE FROM THE MAIN URBAN CITY (KM)

60 – 99 km

DISTANCE FROM THE MAIN AIRPORT (KM)

60 – 99 km

MARKET


MOST IMPORTANT TYPE OF TOURISM ACTIVITIES

Cultural tours
Cycling
Honeymoon ideas
Total relax
Gastronomy

MOST IMPORTANT INTERNATIONAL MARKETS

Germany
Austria
Eastern Europe

ORGANIZATION


TYPE OF ORGANIZATION

Tourism Board/Convention bureau


BUDGET FOR TOURISM DEVELOPMENT (Euro per year)

Up to 50,000

MOST IMPORTANT MISSION OF THE ORGANIZATION

Strategic planning
Promotion activities/publications
Quality management
Information services for tourists/visitors
Develop sustainable tourism products/services

REPRESENTATIVE


Helga Bouer

CEO

I am engaged in the development of LANDLUST (former Interreg IIIA poject) since 2002 – a group of more than 100 year old houses/cottages in the countryside that are renovated and rented to guests. Landlust is organized as working group. We develop sustainable tourism products, the hosts receive support in quality management, PR, marketing and other areas. Thermenland Steiermark (the regional tourism organization) is supporting the group with backoffice, organization etc. I myself am working in tourism since 20 years in different organizations and functions.